Logos are not just an art

A brand is created not in a day, it involves efforts from the company’s end and satisfaction/ loyalty after the use of product and service from consumers end. Higher the brand recognition higher is the brand value. But what is brand recognition, it is nothing but whether the consumer is able to remember the company by seeing at the logo or listening to the slogan. Thus logos play a great role building of a brand. There have been certain companies whose logo was created just few hours before the registration but it is not so in all cases Today Companies spends millions to get a logo. A logo in png or jpeg format which will be speaking everything to its customers, the hidden meaning in it. Here below are some of them.

1.      FEDEX

Logo Are Not Just An Art

Ever noticed the arrow in the negative space between E and X.

2.      SONY VAIO

Logo Are Not Just An Art
Analog and Digital.


3.      IBM

Logo Are Not Just An Art

The white lines passing through give the appearance of the equal sign in the lower right corner, representing equality.

4.      YOGA AUSTRALIA

Logo Are Not Just An Art

The hand and leg enclosure forms the map of Australia.

5.      AUDI

Logo Are Not Just An Art

The four circles represent the 4 companies that were a part of the Auto-Union Consortium in 1932, namely, DKW, Horch, Wanderer and Audi.

6.      UNILEVER

Logo Are Not Just An Art

The letter U is made up of symbols representing all these products and what they mean to their consumers.

7.      AMAZON

Logo Are Not Just An Art

From ‘a’ to ‘z’, Amazon has it all…and a smile.

8.      SUN MICROSYSTEMS

Logo Are Not Just An Art

The letters u and n while arranged adjacent to each other look a lot like the letter S in a perpendicular direction.

9.      FORMULA 1

Logo Are Not Just An Art

The number ‘1’ can be seen between the white ‘F’ and the red waves

10.  TOBLERONE

Logo Are Not Just An Art

Ever noticed the bear between the mountain

11.  HORROR FILMS



Logo Are Not Just An Art

A reel or a scared face

12.  BASKIN ROBBINS

Logo Are Not Just An Art


Baskin Robbins offers 31 flavorous of ice cream. The number 31 is hidden in the logo within the letters of B and R

This is not the end of the list, Google and find out whether your favorite brand also carries a hidden meaning or not. If you find so do comment below

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